{"id":109,"date":"2016-11-16T02:06:01","date_gmt":"2016-11-15T20:36:01","guid":{"rendered":"http:\/\/blog.parallaxhosting.com\/?p=109"},"modified":"2024-11-19T21:14:19","modified_gmt":"2024-11-19T15:44:19","slug":"16-ways-to-optimize-and-speed-up-wordpress-sites","status":"publish","type":"post","link":"https:\/\/parallaxhosting.com\/blog\/wordpress\/16-ways-to-optimize-and-speed-up-wordpress-sites\/","title":{"rendered":"16 Ways to Optimize and Speed Up WordPress Sites"},"content":{"rendered":"<p>WordPress, as a platform, is extremely well coded. However, some people mess their WordPress installations up by installing tons of low-quality plugins, choosing an awful web host, and filling their site with heaps of <em>garbage<\/em>.<\/p>\n<p>Even if\u00a0<em>you<\/em> don\u2019t do something as stupid as these with your site, there\u2019s still a lot of room for improvement when it comes to speeding up your WordPress site. I optimize around 8-10 WordPress sites in an average month, and there are a few techniques\u00a0I always leverage to optimize and speed up WordPress sites.<\/p>\n<p><!--more--><\/p>\n<p>Here are a few ways (some well-known, some not) you can improve the performance of your \u00a0WordPress sites:<\/p>\n<h2>1. Use A Fast Theme\/Framework<\/h2>\n<p>You need to start with a fast and well-coded WordPress theme or framework. If you choose a theme packed with lots of additional features that you don\u2019t need, it\u2019ll negatively impact your site performance.<\/p>\n<p>Unless you\u2019re a total code-illiterate, don\u2019t choose a theme that allows you to change everything directly from the theme options, making your job easy. Generally,\u00a0<em>it also makes the job harder<\/em> for your web server and browser. Too much PHP, JavaScript, Iframe isn\u2019t good for your site\u2019s speed.<\/p>\n<p>The default WordPress themes are incredibly well-coded, light-weight, very fast and easily customizable. If you can handle a little bit of code or hire a developer, choose one of those to build something great on top of them. I tweaked the default WordPress Twenty Thirteen theme for this site and it\u2019s getting the job done very well.<\/p>\n<p>&nbsp;<\/p>\n<h2>2. Install A Caching Plugin<\/h2>\n<p>The second most effective way to improve your site\u2019s load times is to install a caching plugin. As soon as you install a plugin like <a href=\"http:\/\/wordpress.org\/plugins\/w3-total-cache\/\" target=\"_blank\" rel=\"noopener\">W3 Total Cache<\/a> or <a href=\"http:\/\/wordpress.org\/plugins\/wp-super-cache\/\" target=\"_blank\" rel=\"noopener\">WP Super Cache<\/a>, you\u2019ll be able to tell that your site loads faster.<\/p>\n<p>In simple words, when a caching plugin is active on your site, it servers users cached copies of your pages. It greatly reduces MySQL database access, no. of PHP requests, server access for static resources, and even HTTP requests (in case of combining multiple files into one).<\/p>\n<p>W3 Total Cache is one my most favourite WordPress plugins. It offers a variety of caching features:<\/p>\n<ul>\n<li>Page Cache<\/li>\n<li>Minify<\/li>\n<li>Object Cache<\/li>\n<li>Database Cache<\/li>\n<li>Browser Cache<\/li>\n<li>CDN<\/li>\n<\/ul>\n<p>Initially, you don\u2019t want everything enabled. You can still safely enable everything except Minify and CDN (unless you want to use a CDN).<\/p>\n<p>Minify breaks some other heavily JS-based plugins unless you specifically tweak it. On the other hand, you should tweak the Browser Cache settings to utilise the full potential of browser caching.<\/p>\n<p>&nbsp;<\/p>\n<h2>3. Try a\u00a0CDN to Speed Up WordPress<\/h2>\n<p>Offloading the static resources of your site, like images, scripts, css files, can speed up your site. Not only those resources will load faster for visitors, if you use a CDN, your primary server will have less load to handle and thus will deliver significantly better performance while serving the rest of your site.<\/p>\n<p>Generally, those static resources will be served to your visitors <em>by the server closest to them<\/em>. That will ensure the\u00a0<em>heavy part of your site<\/em> loads as fast as possible for your users.<\/p>\n<p>There are quite a few Content Delivery Networks out there. But one that\u2019s really easy to setup on WordPress sites is MaxCDN. I\u2019ve been using MaxCDN since the beginning of this year and it has helped us shed around 1.5 seconds off our load time.<\/p>\n<p>&nbsp;<\/p>\n<h2>4. Enable Gzip Compression<\/h2>\n<p>You should serve compressed versions of your site to your visitors, as they\u2019ll be less in size and will generally load a lot faster.<\/p>\n<p>The best option is to enable Gzip compression straight from cPanel (if your host offers you that) if you\u2019re on a shared server. Otherwise, you can enable Gzip compression using a plugin like W3 Total Cache.<\/p>\n<p>There are also a few tweaks that allow you to enable it from your .htaccess file. You can simply add this code to the beginning of your .htaccess file to enable server-level Gzip compression for a few known file types:<\/p>\n<p><code>AddOutputFilterByType DEFLATE text\/html text\/plain text\/xml text\/css text\/javascript application\/javascript application\/x-javascript<\/code><\/p>\n<p>&nbsp;<\/p>\n<h2>5. Install Well-coded Plugins<\/h2>\n<p>There are literally tons of plugins available for WordPress. That doesn\u2019t mean all of them are well-coded. You should always install plugins that are well optimized for the latest version of WordPress which don\u2019t slow your site down.<\/p>\n<p>You should perform some research before installing a below 3-star rated plugin. Often the plugin will turn out to be poorly developed, using inappropriate hooks. It will not only slow down your site, but in a certain cases might also mess up with the functionalities of other plugins and WordPress itself.<\/p>\n<p>Once in a while, monitor your plugins\u2019 performance and impact on your site\u2019s load time by using a plugin like <a href=\"http:\/\/wordpress.org\/plugins\/p3-profiler\/\" target=\"_blank\" rel=\"nofollow noopener\">Plugin Performance Profiler<\/a>. It isn\u2019t 100% accurate but you can observe the trends to know which plugins are really slow and troublesome for your site.<\/p>\n<p>&nbsp;<\/p>\n<h2>6. Perform Routine Maintenance on Your Plugins<\/h2>\n<p>Plugin maintenance is very important for WordPress sites. If you don\u2019t keep all your plugins and WordPress itself updated, chances are that <em>your site will get hacked<\/em>.<\/p>\n<p>It isn\u2019t a rule, but older versions of plugins <em>are generally more vulnerable to attacks<\/em>. Not only that, newer versions of plugins are in most cases more optimized, faster, and more secure with less or no bugs.<\/p>\n<p>You should also disable, and even <em>delete the plugins that you don\u2019t use<\/em>. More plugins doesn\u2019t necessarily mean a slower site, but lots of <em>low quality plugins<\/em> together will slow down your site significantly.<\/p>\n<p>&nbsp;<\/p>\n<h2>7. Optimize Your Database<\/h2>\n<p>You can optimize your WordPress MySQL database directly from PHPMyAdmin, or by using a plugin like <a href=\"http:\/\/wordpress.org\/plugins\/wp-optimize\/\" target=\"_blank\" rel=\"noopener\">WP-Optimize<\/a>\u00a0or <a href=\"http:\/\/wordpress.org\/plugins\/wp-dbmanager\/\" target=\"_blank\" rel=\"noopener\">WP-DBManager<\/a>.<\/p>\n<p>These plugins are capable of deleting all your pending spam comments, trashed posts, auto-saved drafts, post revisions to name a few. They can also perform general MySQL database optimization queries without you having to access PHPMyAdmin.<\/p>\n<p>A well optimized, fast responding database is a huge bonus for a database-driven software like WordPress.<\/p>\n<p>&nbsp;<\/p>\n<h2>8. Optimize Uploaded Images<\/h2>\n<p>Images are one of the heavier elements of your site. There are a few ways you can optimize your uploaded images.<\/p>\n<p>First of all, you should specify the maximum image dimensions for thumbnail, medium, and large sized images. That means, if you upload an image 1024px wide, and your content area is only 604px wide, normally the image will be scaled down using CSS. When you specify the maximum width of your \u2018large\u2019 images as 604px, it\u2019ll then display the pre-resized, 604px wide image, which will be significantly smaller in size.<\/p>\n<p>The second thing you\u2019d want to do is to reduce the sizes of your uploaded images without resizing them, or messing with their quality. Yahoo\u2019s Smush.it is your ally in this case. It is able to losslessly reduce image sizes.<\/p>\n<p>And I quote from the official site: \u201cSmush.it uses optimization techniques specific to image format to remove unnecessary bytes from image files. It is a \u201clossless\u201d tool, which means it optimizes the images without changing their look or visual quality\u201d.<\/p>\n<p>Fortunately for you, you don\u2019t need to visit the Smush.it website everytime you need to compress a couple of images. There\u2019s a WordPress plugin for that! &#x1f609;<\/p>\n<p>The <a href=\"http:\/\/wordpress.org\/plugins\/wp-smushit\/\" target=\"_blank\" rel=\"noopener\">WP Smush.it<\/a>\u00a0plugin allows you to upload images normally while it automatically optimizes them using Yahoo\u2019s Smush.it API behind the scenes.<\/p>\n<p>&nbsp;<\/p>\n<h2>9. Replace PHP with HTML Wherever Possible in Your Code<\/h2>\n<pre>Unless you know what you're doing, don't try this on a serious site.<\/pre>\n<p>Plain and simple HTML is a lot faster to process for web servers\u00a0than PHP. If you have a preliminary knowledge about both PHP and HTML, you can replace a few instances of PHP in your site\u2019s code (in themes or plugins) with plain HTML.<\/p>\n<p>I always recommend choosing something (to replace) that doesn\u2019t usually gets changed, such as the URL to your favicon, or your site\u2019s name, or your theme\u2019s stylesheet URL.<\/p>\n<p>For example, in many themes, functions like these are executed for each page load:<\/p>\n<pre>\u00a0&lt;title&gt;<strong>&lt;?php bloginfo('name'); ?&gt;<\/strong> -\u00a0<strong>&lt;?php bloginfo('description');?&gt;<\/strong>&lt;\/title&gt;\r\n&lt;link rel=\"shorcut icon\" type=\"image\/x-ico\" href=\"<strong>&lt;?php bloginfo('template_url'); ?&gt;<\/strong>\/favicon.jpg\" \/&gt;\r\n&lt;link rel=\"stylesheet\" type=\"text\/css\" media=\"screen\" href=\"<strong>&lt;?php bloginfo('stylesheet_url'); ?&gt;<\/strong>\"\/&gt;\r\n&lt;link rel=\"stylesheet\" type=\"text\/css\" media=\"print\" href=\"<strong>&lt;?php bloginfo('template_url'); ?&gt;<\/strong>\/print.css\" \/&gt;\r\n&lt;link rel=\"alternate\" type=\"application\/rss+xml\" title=\"RSS\" href=\"<strong>&lt;?php bloginfo('rss_url'); ?&gt;<\/strong>\" \/&gt;<\/pre>\n<p>And when you replace the\u00a0<strong>bold<\/strong>\u00a0PHP functions with simple HTML, it looks like this:<\/p>\n<pre>&lt;title&gt;<strong>TechTage - Covering SEO, Web Hosting, Hardware and more...<\/strong>&lt;\/title&gt;\r\n&lt;link rel=\"shorcut icon\" type=\"image\/x-ico\" href=\"<strong>https:\/\/techtage.com\/wp-content\/themes\/techtage\/favicon.jpg<\/strong>\" \/&gt;\r\n&lt;link rel=\"stylesheet\" type=\"text\/css\" media=\"screen\" href=\"<strong>https:\/\/techtage.com\/wp-content\/themes\/techtage\/style.css<\/strong>\"\/&gt;\r\n&lt;link rel=\"stylesheet\" type=\"text\/css\" media=\"print\" href=\"<strong>https:\/\/techtage.com\/wp-content\/themes\/techtage\/print.css<\/strong>\" \/&gt;\r\n&lt;link rel=\"alternate\" type=\"application\/rss+xml\" title=\"RSS\" href=\"<strong>https:\/\/techtage.com\/feed\/rss\/<\/strong>\" \/&gt;<\/pre>\n<p>Plain HTML is around 20-times faster than PHP. A simple way to replace such PHP executions with HTML is to open your site (the page you want to hard-code HTML for) in a normal browser and right-click and click on \u2018view source\u2019. You can simply copy the entire HTML of a portion of your site\u2019s code and replace the PHP in your theme with that. Use your judgement to determine which PHP commands are responsible for which HTML output.<\/p>\n<p>&nbsp;<\/p>\n<h2>10. Delete Old Post Revisions<\/h2>\n<p>Do you really need 10s of revisions of your old posts <em>that have already been published<\/em> a long time ago? You probably don\u2019t.<\/p>\n<p>The\u00a0<a href=\"http:\/\/wordpress.org\/extend\/plugins\/revision-control\/\" target=\"_blank\" rel=\"noopener\">Revision Control<\/a> plugin allows you to remove old post revisions from your WordPress database, making it considerably smaller, and your site slightly faster.<\/p>\n<p>&nbsp;<\/p>\n<h2>11. Reduce Spam \u2013\u00a0Speed up WordPress<\/h2>\n<p>Spam comments take up significant space in your database. You should setup the pre-installed Akismet plugin properly to catch those comments and prevent them from going live on your site, and additionally to <em>discourage spammers from posting them in your site in the first place<\/em>.<\/p>\n<p>Setting up Akismet is pretty simple, in reality. All you need to do is to register for an Akismet API key on the Akismet website using your WordPress.com account.<\/p>\n<p>The next thing you\u2019d want to do with Akismet is checking the box in Akismet settings that says \u201cAuto-delete spam submitted on posts more than a month old\u201d.<\/p>\n<p>Of course, you can manually empty the spam queue anytime from the \u2018comments -&gt; spam\u2019 section.<\/p>\n<p>&nbsp;<\/p>\n<h2>12. Turn-off Trackbacks &amp; Pingbacks<\/h2>\n<p>Trackbacks and Pingbacks aren\u2019t good for your site speed. Whenever someone links to you, a trackback gets created, utilizing server and database resources.<\/p>\n<p>So, unless absolutely necessary (I have no idea why they\u2019d be), you can simply disable trackbacks and pingbacks from WordPress\u2019 Discussion Settings.<\/p>\n<p>&nbsp;<\/p>\n<h2>13. Use CSS Sprites<\/h2>\n<p>Theme images and miscellaneous other small (both in size and dimensions) images should be combined into as few images as possible, using CSS sprites. For example, there are six small images that get loaded on <a href=\"http:\/\/rohitpalit.com\/\" target=\"_blank\" rel=\"noopener\">RohitPalit.com<\/a>\u00a0in the footer, three main images, and three low-opacity variants that are seen when you place your mouse cursor over the original images or click them. This how the sprites.png of the site looks like:<\/p>\n<p>&nbsp;<\/p>\n<p>There\u2019s a lot of (intentionally reserved) blank space on the bottom of the image, but nevertheless, that\u2019s what a CSS sprite image looks like.<\/p>\n<p>The browser gets unique portions of it as individual images using CSS positioning, and loads them on the page in the desired position.<\/p>\n<p>This single image saves me 5 HTTP requests. So creating CSS sprites is worth it. You can even use a drag and drop online tool like <a href=\"http:\/\/wearekiss.com\/spritepad\" target=\"_blank\" rel=\"noopener\">SpritePad<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2>14. Use A Responsive Design<\/h2>\n<p>You can use a responsive theme to load less resources (for example, images) for mobile devices or specify high-resolution images for high-resolution screens. That way, mobile users won\u2019t see heavy images, and desktop users won\u2019t see small, highly-compressed images.<\/p>\n<p>You can specify what to load for what type of users, based on their screen width. There are lots of other <a href=\"http:\/\/www.ericmobley.net\/six-benefits-of-responsive-web-design-now-that-google-has-recommends-it-for-mobile\/\" target=\"_blank\" rel=\"noopener\">important advantages of using a responsive design<\/a>.<\/p>\n<p>And responsive sites are preferred by Google, so you can expect a slight boost in SEO once you switch to a responsive design.<\/p>\n<blockquote><p>Sites that use responsive web design, i.e. sites that serve all devices on the same set of URLs, with each URL serving the same HTML to all devices and using just CSS to change how the page is rendered on the device.\u00a0<strong>This is Google\u2019s recommended configuration<\/strong>.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h2>15. CSS in Head, JS in Body<\/h2>\n<p>CSS should be loaded in the &lt;head&gt; section as per HTML recommendations. Referencing stylesheets outside of the &lt;head&gt; section will prevent the browser from displaying content as soon as it is loaded.<\/p>\n<p>JavaScript blocks\u00a0<em>progressive loading<\/em> as well. When a browser encounters a &lt;script&gt; tag, it tries to interpret the code before loading the rest of the page. This is however not the case with asynchronous scripts, like the usual Google Analytics tracking script, so you don\u2019t need to worry about those scripts.\u00a0So, you should place most javascripts in the bottom of your code, before the ending &lt;\/body&gt; tag, instead of the &lt;head&gt; section.<\/p>\n<p>While your page remains as heavy as it originally was, tweaking these little things will make your site\u00a0<em>seem to load (appear) faster<\/em>.<\/p>\n<p>&nbsp;<\/p>\n<h2>16. Optimize Your Widgets<\/h2>\n<p>It\u2019s important that you optimize your widgets to make them as light and easy-to-load as possible. For example, widgets of social networks like Facebook, Twitter and Google+ load external javascripts and often css while being rendered.<\/p>\n<p>If the scripts or css aren\u2019t likely to be updated often, you can upload them directly to your server and serve them from your own server (or your CDN). Not having to rely on external servers, you can improve your site speed by optimizing your widgets.<\/p>\n<p>&nbsp;<\/p>\n<h2>Conclusion<\/h2>\n<p>Slow load times don\u2019t only create a bad impression about your site to your visitors, <a href=\"http:\/\/www.quicksprout.com\/2012\/12\/10\/how-load-time-affects-google-rankings\/\" target=\"_blank\" rel=\"noopener\">it\u2019s also bad for your SEO<\/a>.<\/p>\n<p>You can monitor the current load times of your site by performing <a href=\"http:\/\/tools.pingdom.com\/fpt\/\" target=\"_blank\" rel=\"noopener\">Pingdom\u2019s Site Speed Test<\/a>. A load time of under 3 seconds is decent, under 2 seconds is impressive, and even less is blazing fast!<\/p>\n<p>You can also find useful information about your site\u2019s current performance and areas in which it can improve by testing your site in <a href=\"http:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\" rel=\"noopener\">Google PageSpeed Insights<\/a>. Remember, a good PageSpeed score isn\u2019t always the best possible thing for your site,\u00a0<em>an unbelievably tiny load time is<\/em>.<\/p>\n<p>&nbsp;<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;109&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;1&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;5\\\/5 - (1 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;16 Ways to Optimize and Speed Up WordPress Sites&quot;,&quot;width&quot;:&quot;142.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 142.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (1 vote)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>WordPress, as a platform, is extremely well coded. However, some people mess their WordPress installations up by installing tons of low-quality plugins, choosing an awful web host, and filling their site with heaps of garbage. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":110,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_has_post_settings":[],"footnotes":""},"categories":[134],"tags":[14,25,23,15],"hashtags":[],"class_list":["post-109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress","tag-security","tag-tips-tricks","tag-website","tag-wordpress"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"WordPress, as a platform, is extremely well coded. 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